YOU ARE INVITED TO A FREE LIVE CONVERSATION
The moment that changes everything: How stress and the money patterns you grow up with have been making your financial decisions without you
Join behavioral finance expert and award-winning journalist Stacey Tisadel to understand exactly what has been driving your financial decisions from the inside out so you can finally see it coming before it makes the move.
You've Made Peace With The Panic…
…But It's The Quiet That Gets You.
2am, staring at a balance you've stared at so many times it's stopped feeling real.
Sitting in your car after work, just a few more minutes, before you go inside and become everything everyone needs you to be, before someone needs something that costs money you're already moving around in your head.
An ordinary Tuesday when something small happens, an alert, a charge you forgot about, a bill that landed wrong, and something in you doesn't spike, doesn't spiral. It just... deflates.
Like a door closing somewhere inside you.
Underneath the capable, composed, handling-it version of you that the rest of the world sees, this feeling lives.
It doesn't show up in meetings or at dinner. Instead, it waits for the quiet.
And in the quiet, surfaces the question you never quite say out loud:
I've read the books, made the plans., and I know what I'm supposed to do with money. I've always known. So why am I still here?
Stay with it long enough and a harder one follows:
What does that say about me?
That Question Has Never
Been Telling You The Truth.
Not once. Not at 2am, not in the car, and not in the quiet moments when it feels the most certain.
What it has been doing is pointing you back at yourself. Especially at your effort, follow-through, and worthiness when the real answer has never lived there.
I Know This Because I Have Sat With Women Who Were Raised The Way You Were Raised.
Who learned what money means the same way you learned it…
…watching someone you loved stretch what wasn't enough.
… becoming the person everyone calls before you ever finished building your own foundation.
…walking into rooms where you had to prove you belonged and quietly paying whatever that cost.
Women who became so skilled at holding it together that nobody around them, not their partners, colleagues, even closest friends, ever knew what it was actually taking.
I Was One Of Them.
And the research I spent years building on what financial stress does to Black women's bodies, thinking, and behavior confirmed what women like you already knew somewhere you couldn't name.
This was never a discipline problem or about knowing enough or wanting it badly enough.
It was a nervous system carrying an inherited weight so old and so deep that it had been making the financial decisions long before logic ever arrived.
That weight has a name. It can be seen.
And the moment you can see it clearly, something shifts that no budget ever touched.
Here Is What Nobody In Finance Has Ever Sat Down And Walked You Through Honestly.
On May 31st, we’re going to change that together when we unveil:
How managing financial stress actually raises your credit score, increases your savings, and reduces the chance you get/stay in economically abusive relationships.
What financial stress actually does to your ability to think, decide, and follow through and why the entire industry has been solving the wrong problem.
Where your financial behavior is really coming from, the stories written for you long before you ever earned your first dollar, by your family, by the rooms where belonging had a price, by a system that recorded what you did without ever accounting for what it cost you.
What the research on Black women and financial stress actually found and why it will change how you understand every financial struggle you have ever had.
What to do in the moment everything usually falls apart before fear makes the move, before the old script rises, before something other than you makes the decision.
You have spent long enough wondering what is wrong with you.
Nothing ever was.
And in this free live conversation, you are going to see clearly, possibly for the first time, what has actually been behind every financial decision you have ever made.
Meet Your Host:
Stacey Tisdale
Stacey Tisdale is an award-winning financial journalist, behavioral finance expert, and the first Black woman to report live from the floor of the New York Stock Exchange, where she learned firsthand what it costs to perform belonging in rooms that were never built for you.
After six years researching what actually drives financial behavior, she authored The True Cost of Happiness and became one of the pioneering voices in behavioral finance and financial psychology, with appearances on CBS, CNN, NBC's Today Show, and The Oprah Winfrey Show.
She commissioned The Invisible Weight, a landmark research initiative, made possible by Goldman Sachs One Million Black Women and Paradigm for Parity, documenting exactly what financial stress does to Black women's cognitive performance, decision-making, and sense of what is possible.
Her work lives at the intersection of neuroscience, behavioral finance, and the lived experience of women who have been carrying a weight the financial industry has never had the courage to name until now.